完了，temu把在Google Shopping上的ads都撤了，一个时代终结

[helpme]

Temu completely shut off Google Shopping ads in the U.S. on April 9, with its App Store ranking subsequently plummeting from a typical third or fourth position to 58th in just three days.

The company’s impression share, which measures how often their ads appear compared to eligibility, dropped sharply before disappearing completely from advertiser auction data by April 12.

The timing coincided with the Trump administration’s hardened stance on Chinese imports, raising tariffs to 125% while maintaining a more moderate approach to other trading partners.

Between the lines. Temu’s business model relied on heavily subsidized orders from parent company PDD to drive market share growth, despite operating at a loss on individual sales.

New tariffs, combined with crackdowns on “de minimis” import loopholes, have severely undermined Temu’s direct-from-manufacturer approach.

The company’s inability to maintain app performance without advertising for even a single day demonstrates the fragility of its market position.

Why we care. Ecommerce advertisers may experience temporary relief in digital advertising costs as Temu’s aggressive spending vanishes from auction platforms. Similar rapid market exits (e.g., Amazon during early pandemic lockdowns) led to drops in cost-per-click metrics. Some reduction in CPM rates is expected, potentially lowering both CPC and cost-per-conversion for remaining advertisers.

Tariffs. The underlying causes of Temu’s retreat (tariffs and import restrictions) could ultimately prove more damaging to the ecommerce landscape, particularly for small and medium-sized businesses.

Bottom line. Unlike failed competitor Wish.com, Temu’s parent company remains fundamentally sound. With U.S. trade policy still in flux and facing internal opposition even within the administration, Temu’s retreat may not be permanent.

[dealfinder10]

一共就干了3年，让你说的好像几十年一样。

[swjtuer]

Meta的广告呢，给小包裹加税，也没啥必要了

[quovadis]

好像毒死的是中港包裹。如果从马尻或加皮寄包裹是不是特姆还能再撑一会儿

[yokel]

小包裹不是已经推迟了吗

[fulvshou]

股沟完了 一年算是几十个b

[quovadis]

小包裹不是已经推迟了吗

5月2号起蒸，今天寄可能都来不及了。我好几个邮包在等飞机，心急啊

[fulvshou]

5月2号起蒸，今天寄可能都来不及了。我好几个邮包在等飞机，心急啊

时尚基佬在temu上买啥玩意

[quovadis]

时尚基佬在temu上买啥玩意

3个chandelier, 厨房厕所和卧室各一个。厅里已经有了。

[hawktua]

基佬把家里搞这么亮要仔细研究每个伴侣的菊花？

[Feiyue]

买了几次比较垃圾。基本不用了。

[一紙荒唐]

另外Temu 打广告好几年了...
基本也不需要再打了...
这跟Amazon样 初期打广告！ 以后就不必打了

[wonderstreet]

800小包裹不免税了，这个打击太精准了。川普团队里肯定有不少中国通

[gogobar]

800小包裹不免税了，这个打击太精准了。川普团队里肯定有不少中国通

这个是台湾人建议的，川普早就把国务院里面的熊猫派中国通清洗了。美国人现在学中文都去台湾，对华政策的信息来源和政策制定都是靠台湾裔。

[Wiseben]

垃圾公司 用中国人辛苦钱补贴美国人 赶紧死了得了

[jiujianoufu]

别了，天母。希望天堂再见。

[MrAnderson]

所以不搞死蛙巴子美华没个好

这个是台湾人建议的，川普早就把国务院里面的熊猫派中国通清洗了。美国人现在学中文都去台湾，对华政策的信息来源和政策制定都是靠台湾裔。

[hswmzp]

800小包裹不免税了，这个打击太精准了。川普团队里肯定有不少中国通

精准打击垃圾人口和垃圾货